2015 – A Year of Experiential
2015 is almost over. Looking back over the year, we accomplished some pretty amazing experiential solutions for our clients. I can say that because as Director of Marketing, it’s my job to get the word out there and showcase our work. I’m objective because I didn’t create them. But in all honesty, our development and creative teams continue to come up with some truly wonderfully unique and compelling ideas, our sales team sells them to awesome clients and voila, here are a few of this year’s highlights: (be sure to click on the images to see videos or effects)
Our Kinect & Motion gamification solutions are designed to get the participants involved in playing and enjoying themselves. People love to compete and this furthers the engagement. It’s contagious! People gather to watch and they want to join in the excitement.
AT&T Fiesta Futbol
Health Ministry of Argentina
The touch games we develop create an emotional connection to the brand. By interacting with elements that have been incorporated, the information gets reinforced through play.
Honda-2015 International Car Show
Monterey Bay Aquarium
Our infotainment solutions combine the interactive nature of our games with the opportunity to include important product or company information into the experience. Learning is easier when the participant is having a good time and the information is remembered more easily.
Incaa – Technopolis
Madam Walker (SheaMoisture)
Our photo and video activations are still popular and extend the brand. People still love taking photos and videos–and love sharing them. Ours are fun and designed to get the people to interact.
Pepsi Slow Motion
Incaa Green Screen
Garnier Animated Gif
Share a Coke
We integrate our data capture technology into our various experiential solutions. The interactive engaging features of our activations draw the crowds which presents the perfect opportunity to collect participant information.
Everything is still all about Social Sharing. Brands and agencies feel the pressure of having a social presence. We agree! Just like our data capture, all of our experiences can have the social element integrated into the solution for easy sharing.
Garnier Social wall
Essie Instagram Wall
We had many campaigns where the physical and digital world intersected which created true experiential success. These two combined enhanced the experience and immersed the participant into the action.
How did experiential work for you in 2015? We’d love to help you make great strides in 2016– it’s going to be an awesome year!
Learn more about our solutions today!
Elation Digital develops a wide variety of interactive brand experiences and event technologies to draw crowds for tradeshows, events and mobile marketing tours including photo & video activations, custom branded games, infotainment, social media, data capture, tracking and reporting. Their solutions are perfect for all budget levels from simple solutions to complete integrated campaigns.