Essence Festival

Shea Moisture tapped Elation Digital to create a one of a kind Photo and Video Experiences for the Essence Music Festival. Elation delivered with a Matrix style photo solution and a retro polaroid style photo experience with custom messages integrated with a dynamic attraction loop highlighting the brand’s messaging.
One of the brand’s most successful event attractions. Participants packed the Shea Moisture stand for 3 days with over 10,000 photos with exponential social sharing
15,000 email addresses collected during the event!
One of the kind Photo 120º Experience, Attraction Loop, Social Wall.

Putting fans in the stands.

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